Pedregal 🪨
Pedregal is a display typeface designed to reflect the pre-Hispanic heritage of volcanic rock and the distinctiveness of Mexican Modernism. To me designing Pedregal was the perfect excuse to channel my nostalgia for the town where I grew up, Mexico City.
Mexican modernism within a volcanic desert.
Inspired by El Pedregal, a wild unspoiled volcanic landscape that became a breeding ground for urban experimentation led by visionaries like Luis Barragán, Diego Rivera, and Mathias Goeritz in the 1940s, Pedregal's austere geometric volumes mirror the aesthetics of petrified lava and the volcanic terrain left by the eruption of The Xitle volcano two thousand years ago in the south of Mexico City.
As I drew Pedregal, I constantly studied objects such as molcajetes and metates, Angela Gurría's monumental sculptures, and Juan O'Gorman's buildings. Drawing each letter using simple shapes and a limited amount of strokes became the most important part of my experimentation, I wanted each character to be as heavy as possible, with as little intervention as possible.